Managing your brand is no easy task. Everything you and your team do is a reflection on your brand. If your receptionist fails to say “Good Morning” a patient can jump on social media and start a smear campaign. By the time you learn the root cause of the issue, your brand has declined from its 5-star rating to 3 stars. If you had an option to pick between a 5-star practice and a 3-star, which would you pick?
“It takes 20 years to build a reputation and five minutes to ruin it. If you think about that, you’ll do things differently.”
~ Warren Buffett
Our approach to Online Reputation Management is proactive, we deploy a HIPPA compliant reach out to get feedback on their visit. Negative feedback is provided directly to you (or your tean) to address. Those patients with positive feedback are asked if they would like to post their reviews on your preferred rating channels (e.g. Health Grades, Vital, Google, Facebook, etc.).