Our Healthcare Digital Marketing Solutions

Overview of our solutions…

Score Precision is a full-service digital marketing agency.  Our solutions fall into 3 main buckets: the Strategic Digital Marketing Plan; Search Engine OptimizationSEO; and Brand Reputation Managment. Other solutions are available to clients of the 3 primary solutions.

Ready to acquire new patients, grow your bottom-line and build a strong reputation? Schedule a call with an expert today!

And our process…

3 Phases describe the Score Precision Process: Identification, Execution, and Reinforcement.

These processes were established with one goal in mind… To ensure the success of the digital marketing campaigns for our healthcare clients.

Digital Marketing Plan

We will develop a digital strategy that consists of a series of steps that will help you achieve your digital marketing goals.

Strategic Digital Marketing Plan

The success of a good medical practice depends on a consistent flow of new patients in need of your expertise. Score Precision designs the strategic digital marketing plan to assess your digital marketing program and produce a plan for success.

“By failing to prepare, you are preparing to fail.”
~ Benjamin Franklin

Practices that fail to define their digital marketing plan find themselves in one of two situations: new patients attraction does not come from digital efforts or they are trying multiple things with no clear expectation.  The two prior situations are potentially costing you thousands.

The team at Score Precision crafts each digital marketing plan several levels deeper than average plans offered on the market.  Our plans are used as a blueprint or marketing playbook so that our clients understand exactly what steps are actions are required to reach their objectives.  Some key areas we examine are:

  • Current Digital Marketing Program Assessment
  • Objectives and Goals
  • SWOT Analysis
  • Target Market
  • Measurable Results
  • Road Map

*Optimal success with any digital marketing plan requires an assessment of the plan’s effectiveness every quarter at a minimum.  Score Precision’s Digital Marketing Plans are written with a maximum maturity date of 6 months.

Search Engine Optimization – SEO

Our clients engage us when organic web traffic is the desired result. Most patients turn to the search engines when they are seeking a resolution to their problem or illness. Are your potential patients finding your practice and content at their time of need? This is where search engine optimization (SEO) can help!

“Content is King but engagement is Queen, and the lady rules the house!”
~ Mari Smith

Search Engine Optimization – SEO – informs Google, Bing, and Yahoo that your healthcare practice can help with the question entered into the search box.  SEO should only be conducted by an expert or someone with a deep understanding of the relationship between the search engines and your content.  A misstep with SEO and your website can be removed from the search engines.

Search Engine Optimization is not something you should overlook. Our team of SEO Experts are skilled at deploying the appropriate strategy to achieve your goals.  Score Precision only deploys industry best practices when executing a campaign.  These are some of the strategies we use:

  • On-Page Optimization
  • Keyword Strategy
  • Map Listing Strategy
  • Content Strategy
  • Website Error Checking
  • So much more…

*We can only work with one type of client in a contracted area (e.g. Dermatologist in NYC).

SEO Experts

We will ensure your website is search engine optimized for top placement on Google and Bing.

Online Reputation

We will create systems to ensure you control your online reputation.

Brand Reputation Management

Managing your brand is no easy task.  Everything you and your team do is a reflection on your brand.  If your receptionist fails to say “Good Morning” a patient can jump on social media and start a smear campaign.  By the time you learn the root cause of the issue, your brand has declined from its 5-star rating to 3 stars.  If you had an option to pick between a 5-star practice and a 3-star, which would you pick?

“It takes 20 years to build a reputation and five minutes to ruin it. If you think about that, you’ll do things differently.”
~ Warren Buffett

Our approach to Online Reputation Management is proactive, we deploy a HIPPA compliant reach out to get feedback on their visit. Negative feedback is provided directly to you (or your tean) to address.  Those patients with positive feedback are asked if they would like to post their reviews on your preferred rating channels (e.g. Health Grades, Vital, Google, Facebook, etc.).

Your brand is the single thing that you have worked hard to build that is completely out of your control online (or is it).  Score Precision can assist you with ensuring that your brand is fortified around the positivity that you built. We believe in highlighting the positive and addressing the concerns of the less-than-positive. Here are some of the things we do:

  • Online Reputation Strategy
  • Brand Strengthening Strategy
  • Online Review Monitoring

How you respond and address your patients (and their families) can set the tone for your online reputation. Our approach incorporates proven methods to be proactive instead of reactive.

Clients say we are the Best Digital Marketing Agency in the US.

If you want your practice to be represented by the best healthcare digital marketing agency then do not hesitate to contact us!